Why Powerhouse loves Salesforce: a perfect partnership

Have you ever heard of Salesforce, the world’s leading CRM platform? At Powerhouse, we are huge fans — and here’s why.

Salesforce stands out as the leader in CRM systems because it’s an all-in-one solution that offers a 360° view of customers through comprehensive features and automation. Known for its customisation and integration capabilities, Salesforce seamlessly adapts to a company’s processes.

Why we’re big fans: Powerhouse is built on Salesforce

Yes, you read that correctly. Powerhouse is built on the Salesforce platform. We’ve leveraged Salesforce’s robust infrastructure to develop Powerhouse, which brings several significant benefits:

• ✓Reliability. Salesforce ensures minimal downtime thanks to its robust infrastructure, meaning Powerhouse stays operational around the clock.
• ✓Scalability. The Salesforce system is designed to scale effortlessly, accommodating the growing needs of our customers as they expand.
• ✓Top-notch security. With data encryption, multi-factor authentication, and compliance with global standards like GDPR, HIPAA, and SOC 2, Salesforce provides exceptional security.
• ✓Easy integrations. Salesforce’s excellent API makes integrating with other systems a breeze, so Powerhouse can effortlessly connect with other tools and platforms.

By relying on Salesforce for these critical platform aspects, we can focus entirely on developing features that support property operators in their daily tasks.

Innovative features and continuous updates

Salesforce is known for its love of innovation, updating its platform three times a year with new features during its Winter, Spring, and Summer releases. Combine that with Powerhouse’s monthly updates and you get double the fun — leading to double the growth in operational efficiency.

An AI-driven future

Salesforce has already integrated AI into its platform and continues to prioritise it on their roadmap, which greatly benefits Powerhouse and its users. Salesforce’s AI technology, Einstein, brings advanced capabilities directly to the platform.

Predictive AI: Einstein can analyse data to predict future trends and behaviours. For property operators, that means better forecasting for occupancy rates, revenues, and market trends — and more personalised experiences for tenants, enhancing satisfaction and retention.

Generative AI: Salesforce offers Einstein Copilot, a smart assistant integrated into every Salesforce application. You simply type a request — “Hi Einstein, can you find all tenants who haven’t paid their invoices and now owe more than €3K, and block them from contract renewal?” — and Einstein Copilot executes the task, saving time and making your job more efficient.

Understanding the relationship: Powerhouse and Salesforce

Still unsure how Powerhouse relates to Salesforce? Think of Salesforce as a smartphone equipped with essential apps and functionality. Just as you might install a banking app to manage finances or WhatsApp to communicate, Powerhouse is like an app installed on Salesforce. You benefit from Salesforce’s built-in features while using Powerhouse for specialised property management needs.

Focusing on core strengths

At Powerhouse, we follow the famous advice from Steve Jobs: “Focus is about saying no.” We concentrate on what we do best — elevating property management. Instead of building every tool in-house, we integrate with expert applications for specific tasks. For example, we use PDF Butler, also built on Salesforce, for automatic contract generation. By leveraging the strengths of other Salesforce-based applications, we create a more powerful and efficient platform.

Simplified licensing

Concerned about managing licenses for both Salesforce and Powerhouse? Don’t worry. As an official Salesforce partner, we offer a customised pricing plan that includes Salesforce licenses, making the process seamless and straightforward.

By building on Salesforce, Powerhouse ensures a robust, secure, and continually improving platform — allowing property operators to focus on what they do best with confidence and ease.

Curious how it works in practice? Schedule a demo here.

Powerhouse is an AI-native execution layer for student housing, co-living, and senior living operators. To see the lifecycle run with your team in control, book a demo.